He is a native of Nebraska, born and raised in a small town in that state. He attended Morningside College in Sioux City, Iowa, and graduated from there in 1983.
Ron Shurts is a veteran executive and entrepreneur in the retirement planning and insurance industry. He is the co-founder and CEO of Annexus, a leading independent company focused on designing and distributing retirement annuity and life insurance products.
In addition, Shurts co-founded The Quantum Group, where he serves as Chairman, and he holds a leadership role as a Managing Partner at Integrity Marketing Group. Over a multi-decade career, Shurts has become known as an industry visionary and innovator, driving growth in fixed-index annuities and aligning insurer and advisor interests to improve retirement outcomes.
| Important Fact | Information |
| Important Fact | Ron Shurts |
| Profession | Retirement and insurance industry executive |
| Education | Graduate of Morningside College (1983) |
| Primary Role | Co-Founder & CEO of Annexus |
| Other Leadership Roles | Chairman of The Quantum Group |
| Corporate Affiliation | Managing Partner at Integrity Marketing Group |
| Industry Impact | Leader in fixed indexed annuities |
| Innovation Focus | Known for annuity product innovation |
| Net Worth | Not publicly disclosed or verified |
| Other Investments | Owner of the Arizona Rattlers |
Shurts’s career began in his native Nebraska, where he spent years selling life insurance and financial products to farmers and ranchers. In the early 1990s he moved to Scottsdale, Arizona, and founded an independent marketing organization (IMO) that would become The Quantum Group.
Leveraging his direct sales experience and hands-on management style, he built The Quantum Group into one of the nation’s top insurance distribution networks. Under his leadership, Quantum grew rapidly, ultimately generating over a billion dollars per year in fixed indexed annuity (FIA) sales. By the mid-2000s, Shurts had established himself as a successful insurance executive with deep expertise in advisor distribution and client-focused product development.
In 2005, recognizing a need for more client-centric retirement products, Shurts partnered with friend Don Dady to co-found Annexus. Drawing on decades of field experience, they aimed to challenge traditional annuity designs and align the interests of carriers, distributors and customers.
Shurts brought his vision and product expertise to Annexus, where he led efforts to re-engineer indexed annuities and universal life products. Under his guidance, Annexus assembled a team of actuaries and product developers to create innovative retirement solutions.
Beyond Annexus, Shurts co-founded several industry ventures. He helped launch Ashton Thomas Private Wealth, a registered investment advisor (RIA) firm, and co-founded Amplify, an asset management and insurance platform; together these entities grew to oversee roughly $20 billion in client assets.
In 2020, Shurts also co-founded Annexus Retirement Solutions to design efficient guaranteed-income options for 401(k) and other retirement plans. These entrepreneurial initiatives showcase his business expertise and commitment to broad retirement planning solutions. His colleagues describe him as a “hardworking” and “respected” leader whose every move is intended to improve customers’ outcomes.
As CEO of Annexus, Ron Shurts has overseen remarkable growth and innovation. Since its founding, Annexus has become a market leader in retirement product design. The company’s focus on indexed annuities and life insurance solutions has spurred rapid market expansion.
Today, Annexus holds more patents pending than any other company in the annuity industry combined, underscoring its emphasis on inventive product design. Its products are developed with carrier partnerships and distributed through a nationwide advisor network. Under Shurts’s leadership, Annexus reached over $70 billion in assets under management and placed an estimated $7 billion in annuity premiums in 2022.
Annexus’s success has earned industry acclaim. The firm has won multiple awards, including being named “Annuity Innovator of the Year” three years running. It has formed strategic partnerships with major insurers, notably a decade-long collaboration with Nationwide, which was celebrated in March 2024 when Shurts rang the closing bell at the New York Stock Exchange.
In his own words, Shurts says he built Annexus on “a unique vision to revolutionize product development and delivery in the annuity and life insurance space,” always aiming to provide “better solutions” for stakeholders. He emphasizes that in this work “there is no finish line” continually improving financial products to help Americans enjoy “a safer and more secure retirement.”
Ron Shurts is a veteran retirement industry executive and the co-founder of Annexus, known for advancing indexed annuity innovation. Alongside Annexus, Ron Shurts has maintained a leadership role at The Quantum Group. As Chairman and co-founder, he has helped shape Quantum as a premier advisor support organization. Quantum provides education, product access, and strategic marketing for financial professionals specializing in annuities and insurance.
Through partnerships with top product innovators, Quantum offers advisors training and exclusive product offerings. Shurts’s experience in distribution has been key to Quantum’s role as a leading authority on indexed annuities and life insurance, serving both RIAs and broker-dealers.
In recent years, Shurts has integrated his firms into the broader Integrity platform. In 2022, Integrity Marketing Group announced a merger with Annexus: Shurts remained CEO of Annexus and simultaneously became a Managing Partner at Integrity. In 2025, Integrity entered an agreement to acquire The Quantum Group.
Shurts continues to lead Quantum’s operations alongside co-founder Jim Maschek, while also serving as a Managing Partner at Integrity. These moves mean Shurts is now instrumental in driving synergies across Annexus, Quantum and Integrity. He works to expand the combined companies’ reach in life, health and wealth solutions for example, broadening advisor access to annuities and holistic retirement planning tools.
As Shurts noted, the partnerships allow the teams “to create a smoother path for advisors to bring life-changing financial solutions to more Americans.” By joining forces with Integrity, he has helped offer his organizations powerful technology, infrastructure and an employee ownership plan that rewards team members with company equity.
Throughout his career, Ron Shurts’s achievements have had significant industry impact. He was a pioneer in growing the fixed indexed annuity market, promoting products designed to be more client-friendly and sustainable. Under his leadership, Annexus served over half a million Americans with tailored annuity and life insurance policies.
The sheer scale of sales under his watch is notable Annexus designed and distributed billions in insurance premiums annually. His efforts helped make indexed annuities a core part of retirement planning.
Shurts’s contributions extend beyond product development. He has influenced industry practices by aligning insurer and advisor incentives. His companies’ focus on innovation and efficiency has prompted competitors to improve their own offerings. Industry leaders praise his impact: Integrity’s Chief Distribution Officer Tom Dempsey said Shurts is “one of the hardest working, most respected leaders” whose work improves lives.
Under Shurts’s guidance, his firms have also invested in technology and training. For example, Quantum’s educational platform gives advisors access to hundreds of annuity and life insurance products, backed by concierge support.
Meanwhile, Integrity’s acquisition has connected thousands of independent agents to Annexus’s and Quantum’s products. Shurts has emphasized that this broader reach will translate into “more consumer-centric offerings” and help Americans better prepare for retirement.
Today, Ron Shurts remains at the helm of Annexus and Quantum, while also serving Integrity’s extended partner network. In these roles he continues to oversee product strategy, distribution expansion and organizational growth. His strategic vision is to leverage the collective strengths of his companies: continuing to engineer innovative retirement products at Annexus, while empowering financial professionals through Quantum’s platform and Integrity’s resources.
Shurts’s approach emphasizes teamwork and shared success. He highlights offering company ownership to employees, reflecting a belief that everyone benefits when clients are well served.
His guiding principle is relentless improvement; as he put it, he operates with the understanding that “when it comes to improving lives, there is no finish line.” Going forward, Shurts intends to drive further integration across wealth management, insurance and annuities, forging holistic retirement solutions.
His leadership has already reshaped the indexed annuity market, and he remains committed to expanding those gains. In all his ventures, Ron Shurts’s impact lies in uniting product innovation with advisor empowerment always aiming to deliver better outcomes for advisors and Americans planning for retirement.
As of 2026, no authoritative public estimate of Ron Shurts’s net worth is available. Shurts has built his wealth through leadership roles in the insurance and retirement industries. He co founded and leads companies like Annexus and The Quantum Group, and he is a managing partner at Integrity Marketing Group.
He also owns a professional arena football team (the Arizona Rattlers). Major publications such as Forbes or Bloomberg do not list any net worth for him. Without confirmed figures from reliable sources, any reported net worth for Shurts remains speculative and unverified.
Ron Shurts is a U.S.-based executive and entrepreneur in the retirement planning and insurance industry. He is best known as the co-founder and CEO of Annexus, a company specializing in annuity and life insurance product design.
Ron Shurts leads and advises companies focused on retirement income, annuities, and insurance distribution. His work centers on product innovation, advisor support, and aligning insurer and consumer interests.
He is the co-founder and CEO of Annexus, co-founder and Chairman of The Quantum Group, and a Managing Partner at Integrity Marketing Group. These firms operate in insurance, wealth management, and retirement solutions.
Ron Shurts graduated from Morningside College in Sioux City, Iowa, in 1983. His education laid the foundation for his early career in insurance and financial services.
Yes, Ron Shurts owns the Arizona Rattlers, a professional arena football team. This reflects diversified business interests beyond insurance and retirement planning.